Social Media is now a significant element in Internet Marketing and for some businesses it is the most effective way to reach their target audience, for others it can be a massive waste of time and money. The first step is in understanding all the opportunities social media presents, which are most useful for B2B in general and which will work for your business in particular.

One of the big advantages of Social Media is that some aspects of it are free to use. Of course it’s not really free, there’s the cost in man hours of whoever is running your social media.

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